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// Handspring Hires Avantgarde for a Strategic Seeding and Influencer Program

In October 2001, Handspring launched their new Treo product at the prestigious Agenda conference. In order to generate demand for this new and innovative compact communicator that integrates a mobile phone and wireless applications like email, short messaging and Internet browsing, Handspring hired Avantgarde to develop a strategy and implement a program to get this hot product in the hands of the most influential people.

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